I’m Ira Madison III, host of the pop culture podcast Keep It (Webby Awards People’s Voice Award 2021 & 2023, iHeartRadio Best Pop Culture Podcast 2022) and author of the nationally-bestselling Pure Innocent Fun: Essays, called "a brilliant critical voice" by Kirkus Reviews and "humorous and perceptive" by The Washington Post. I have also written for GQ, Harper's Bazaar, New York, Interview, and MTV News among other publications My television credits include Uncoupled, Q-Force, Nikki Fre$h, and So Help Me Todd. I live in New York City.

III is a newsletter about pop culture and technology and how technology affects pop culture.

But mostly, it’s about shit I’m interested in.

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Paid subscribers get access to essays in fulls and culture recommendations.